Answered By: Chimene Tucker
Last Updated: Sep 23, 2014     Views: 54

USC does not have access to Nielson ratings. However, you can search in the database Communication Mass Media Complete to locate a trade publication source for the ratings.

From within Communication Mass Media Complete, select Advanced Search and type the following:

  • First search box = Nielsen
  • Second search = ratings
  • Third search box change Select a Field to SO Publication Name, then type in "Broadcasting & Cable"

Please note, many newspapers also have articles written about Nielson Reports.

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